Ahhh summer. Such a glorious time when the pace of life seems to slow down and tasks and chores often get replaced with outdoor adventures. You stay up later and relax more (hopefully).
Did you know it’s also a great time to check up on your business? After all, your business is a living, breathing thing and 6 months - half a year - has passed. It’s a great time to evaluate where you’re at, what you’ve accomplished and what you want to do before year end. If you set goals at the beginning of the year (and I hope you did!), now is a perfect time to see which one’s you’ve achieved and what needs more work. OR, your goals may have changed as much as you have this year! A new plan may be required or at least an update to the original. Grab a cup of coffee, your laptop and a notebook and settle in for some much needed review and reflection.
I would suggest you start by reviewing your successes. Check your KPIs (Key Performance Indicators) against your original objectives to see where you’re at. Hopefully you’ve found a system that works to track these and if not, there’s no better time than now! Which goals have you already achieved? Now give yourself some props for that! Goal setting is great but it’s equally as important to take time to recognize when you’ve accomplished something and acknowledge the time and energy that went into that. Running a business is no easy feat and can be draining at times. It’s critical to recognize how far you’ve come in order to fuel up for the rest of the trip.
What are your goals for the next 6 months? You’re halfway there! But that also means there’s another half yet to go. Knowing what you know now, what do you want to get done by the end of the year? Where do you want to be? What do you want to do and have? As you well know, the hard work never ends when you run your own business but making sure you’re strategic about your efforts is key. You have to have a destination if you ever want to get there otherwise how will you know you've arrived?!
Here are some things to ask yourself:
How many more people do I want to serve?
How can I get the word out about the great work I’m doing?
Where can I improve?
What’s working and what’s not?
Are there original goals that I need to adjust or new goals that I want to set? Make sure you’re thinking S.M.A.R.T! (Specific, Measurable, Attainable, Relevant and Timely).
How do you feel about the way things are right now? You ARE your business so it’s imperative that you check in with yourself and figure out how you feel about the way things are going. If you’re healthy and well, so is your business so make sure you’re taking time for the human necessities like eating well, exercising, getting enough sleep and practicing stress relief (not that you have stress or anything…). And let’s not forget about fun! Make sure you’re doing non-business related things that bring you joy and put you around people who make you happy. This may not seem like a business related goal but if you burn out, there will be no business. Are you still living your dream and pursuing your passion? Are you practicing self-compassion and kindness? It’s easy to do with others and much harder with yourself. It takes practice so be patient, you’re worth it.
I hope that you’ll take this opportunity to check in on your business and yourself and set the stage for success in the second half! Let me know how it goes!